Company Profile
Ningbo Huaye Fiber Technology Co., Ltd. (formerly known as Hengjie Huaye Grass Products Factory in Yinzhou District, Ningbo City) was established in 1993. In the early days of the company's establishment, the main business was exporting tatami mats. It was the first to introduce Japanese grass planting technology and equipment, and the export volume accounted for 1% of the national tatami market in Japan. Starting from 2000, exports were converted to domestic sales. The "Huaye" brand Lincao mat has a beautiful pattern of "diamond pattern" that quickly opened up the domestic market, and the products are in short supply. In order to break through the limitation of grass quantity, the "Yacao" mat was launched in 2001, driven by "technology weaving green home", and "Yacao" became a leap in material quality in the industry. Grass left the land and entered factory production. Rewrite the era of pure agriculture in the 'Xi' era< br />
In 2005, the company began to expand its nationwide network with the "Lao Xijiang" trademark, including supermarkets, shopping malls, and specialty stores. Cold mats have also begun to move from being "carpet goods" to high-quality development. The "Lao Xijiang" cooling mat quickly became a well-known brand in the industry. At the same time, curtains, carpets, wallpapers and other products have also been launched one after another, using natural materials such as bamboo, rattan, grass, and hemp as raw materials. The company has been awarded the title of "Leading Agricultural Enterprise in Ningbo City". Starting from 2013, online sales have been increasing year by year. In response to the national call for "cultural revival and cultural confidence" in 2017, we began exporting cooling mats and selling them to places where they are no longer needed to change their lifestyle habits. In 2018, the company successfully applied for the "Intangible Cultural Heritage of Bamboo Weaving Techniques" and passed the "Intellectual Property Management System Certification". In the future, the company will take the promotion of "Xi Ju culture" as a breakthrough point and use the spirit of craftsmanship to promote Eastern lifestyle!
Company Culture
Oriental Beauty Student Practitioner; Vision: Coexistence, mutual prosperity, and sharing, creating a platform for common development; Core values: Technology weaves green homes.
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2023
The company has been awarded the title of "Provincial Backbone Agricultural Leading Enterprise".
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2021
The company was awarded the title of "High tech Enterprise" and Lao Xijiang was awarded the title of "Ningbo Time honored Brand".
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2020
Jiangxuan sub brand launched
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2019
Transforming from a traditional enterprise to a cultural enterprise, "bamboo weaving skills" have been recognized as intangible cultural heritage projects in the district
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2018
Compilation of "Exploration of Chinese Seat Culture"
Establishment of District Engineering Technology Center; The Innovation Board has been successfully listed.
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At the end of 2017
Establish the "Lao Xijiang Life Hall" and "Lao Xijiang Distribution Center"
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At the beginning of 2017
Brand Culture Year. Propose the concept of "Eastern Aesthetics" and promote Chinese banquet culture
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2016
Product Quality Year, Improving Product Quality
Lao Xijiang Maternal and Child Products Co., Ltd. was established
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2015
The company is transforming into an e-commerce platform
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2014
Establish an e-commerce sales team; Lao Xijiang brand Ai Cao Liang card seat has been recognized as a famous brand product in Ningbo
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2010
Explore TV shopping channels
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2009
Establishing community specialty stores; Rated as a Patent Demonstration Enterprise in Ningbo City
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2008
The brand registration of 'Lao Xijiang' has been successful.
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2006
Ningbo Huaye Fiber Technology Co., Ltd. was established; Rated as a leading agricultural enterprise in Ningbo City
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2004
Manila, ramie soft silk mats and other products are launched, and sales are booming in major shopping malls and supermarkets across the country
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2003
Yafeite products are launched
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2002
The registration of the "Yacao" brand has a large volume of home textile OEM business.
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2001
Develop 'Yacao mats' to market and disrupt traditional cool mats; Simultaneously carry out bamboo and rattan curtain business.
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2000
Transforming domestic sales, producing and selling Lincao mats
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1993
Ningbo Huaye Grass Products Factory was established, producing tatami mats for export to Japan
